The Pantone colour of the year for 2022

The Pantone colour of the year for 2022 is Very Peri,

a periwinkle blue to symbolise big changes……

Across the worlds of trends, fashion and interiors, the Pantone colour of the year is a very big deal. The colour they select is supposed to sum up the mood of the year, and trickles down through trends in everything from nail polish to wall paint.

This time around, Pantone has introduced a brand new blue shade to be named the colour of the year for 2022: Pantone 17-3938 Very Peri. This is the first time ever that Pantone has created a new shade for its colour of the year.

Very Peri is a described as a ‘dynamic periwinkle blue hue with a vivifying violet-red undertone’. It’s supposed to sum up a moment of ‘transition’, as we move into a world forever changed by the pandemic.

Why such a bold move by PANTONE?

We are living in transformative times. As our notions and standards are changing. Displaying a carefree confidence and a daring curiosity that animates our creative spirit, inquisitive and intriguing PANTONE 17-3938 Very Peri helps us to embrace this altered landscape of possibilities, opening us up to a new vision as we re-write our lives.

PANTONE 17-3938 Very Peri, a dynamic periwinkle blue hue with a vivifying violet red undertone blends the faithfulness and constancy of blue with the energy and excitement of red.

A new Pantone color whose dynamic novel presence encourages personal inventiveness and creativity, PANTONE 17-3938 Very Peri, the happiest and warmest of all the blue hues, introduces an empowering mix of newness.

Very Peri places the future ahead in a new light ……

If you’re interested in learning how Polyblend can specify Very Peri into your products, or supply a pigment dispersion,then please don’t hesitate to contact me directly at mark.stewart@polyblend.co.uk